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Writer's pictureJames Pelz

How does “protecting” the creatives actually work?

In my experience, a good, healthy relationship between clients and creatives always, and I mean ALWAYS, leads to smarter/better/stronger work with greater results.

So ... then, isn’t,

protecting the creatives is a sign that your relationship isn’t healthy?!

And without a healthy relationship, what's leading to greater success?

Good luck out there. XO

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